The Trend Is Our Friend

The trend might not always
be positive
but knowing that trend
IS our friend.

I see the downward trajectory
of my romance novel sales.
That is negative.
But knowing that trend
means I can prepare for the future.
It means I can wrap up
that business well.

As another example,
I see the downward trajectory
of rain and snow
in my area
and across the world.
That’s negative
for all of us.
But knowing that trend
means I can prepare for the future.
It means I can install solar power
to deal with
the decrease in
hydro-sourced electricity.

Knowing trends
will always benefit you.
Even or ESPECIALLY
if that trend is negative.

If Your Surroundings Are Healthy

My neighborhood hasn’t had rain
in weeks.

We aren’t rationing water, however,
because the neighborhoods around us
have received a LOT of rain,
perhaps too much rain.

They can share
their water with us.

A restaurant
in a well-to-do neighborhood
in our city
is struggling.
Its owner has medical issues.
He hasn’t been able
to spend much time
on his business.

The other businesses
have come together to help.
They are sending customers
his way,
are helping him in his restaurant,
and doing other things
to ensure his business survives.

They can do that
because THEIR businesses
are doing well.

If your surroundings,
physical or virtual,
are healthy,
YOUR business is more likely
to be healthy.

Choose your neighborhood well
and then support it.