Adding Friction

A loved one
is going through
a tough time financially.
They are between jobs.

I’ve been sending them funds
in the form of checks
every month.

They have gently requested
I eTransfer the money
as that would be easier
for them.

Easier isn’t the point.
The friction is deliberate.

I want them
to notice the fund transfer.

I’m sacrificing to send them
this money.
I want them
to appreciate that help.

Forcing them
to handle the check
does this.

Friction CAN add value
to a process.

Use it
to help you achieve
your goals.

Stop For A Moment

We, business builders,
tend to be heads down
and hard at work
for most of the day.

Take a moment
and look around you.
Gaze up at the sky.
Listen to the birds.
Watch the squirrels play.

Embrace that awareness,
that sense of connection
to something bigger,
something lasting.

You’re a part of all that.
The product or service
you are seeking to supply
will be part of all that.

That is truly special.
Savor it.
Bring that feeling
to your work.