Pokemon Go And The Small Business Advantage

I’ve posted previously
about some businesses
taking advantage
of the Pokemon Go phenomenon.

This is something
small businesses can do
quicker and sometimes better
than large businesses.

Tim Lynch,
Founder of
Psychsoftpc,
shares

“It’s important for small businesses
to be aware of trends
and get in on the trend
as it’s starting,
because the big guys
are going to be getting in
eventually.

The advantage of
being a small business
is that you’re going to be
an agile business,
so there’s not going to be
as much red tape
to cut through to do something.”

Sarah Pendley,
PR manager for VERTS,
shares

“Maybe your competitors
aren’t trying it,
but that doesn’t mean
you shouldn’t.

Jumping on these trends
won’t just help with your marketing.

Your consumers see that
you’re hip,
you’re on trend.

It helps with the PR aspect
of it as well.”

We have an advantage.
Consider using it.

Published
Categorized as Marketing