tricking customers

No One Likes Being The Fool

Today is April Fool’s Day
and I usually spend
most of today
disconnected from the world.

Why?

Because like most people,
I don’t like being played
for a fool.
I don’t like being tricked.
I don’t like being lied to.

It decimates my trust
of the other person or business.

So why does April Fool’s Day
continue
to exist?

Because some people LIKE
tricking other people
or making people look
like fools.

And even more people
like watching
that sh*t.

If you’re planning events today,
remember no one actually likes
BEING the fool.

Today is April Fools’ Day,
a time to play pranks
and trick people.

That usually doesn’t
end up well
for businesses.

Because customers
don’t like to
look like fools.
They don’t like
to be tricked.
They don’t want
to be the victim
of a stunt
or joke.

They might force
a smile
or
a laugh
but they don’t like it
and they remember
the feeling.

Tread carefully
today.