Customer History

A loved one
has been battling
a huge internet provider
for well over a month.

Every time
he calls their customer service
they have NO record
of his previous calls.

This is a company
that likely tracks
everything we do
on the internet,
selling that information
to other companies.

The lack of tracking
re: customer service
is deliberate.
It is irritating.
And it likely loses them customers.

But this company is one
of the biggest in the country
so they don’t care.

We can’t be as uncaring.
Our businesses are smaller.
We’re trying to build our customer bases.
We need positive customer experiences
and the positive word of mouth
that accompanies that.

Track customer service experiences.
Keep a thorough customer file.

Ensure your customers
feel respected.