I’m graphically impaired.
I know what a nice graphic
looks like.
I don’t have the skills
or knowledge
to craft that graphic.
So I outsource that task.
My cover designer
spent four years
at college
perfecting her craft.
She designs graphics
full time.
She keeps abreast
of the current trends.
She LOVES her field.
Most importantly,
she knows what graphics
my target market
(well educated, professional women)
respond to.
And she will design
a custom Facebook ad
for $20.
She designs a custom high resolution cover
for $100.
Yes, you COULD design
your marketing graphics yourself
but can you achieve the same results
and is that the best use
of your limited time?
Consider outsourcing graphics.