One of the biggest conventions
for Romance Writers
is the RT Booklovers Convention.
Attendance alone
for published authors
is $489 per person.
That doesn’t include
any marketing activities.
But there are ways
to have a presence
at these pricey events
without investing a lot of money.
I contribute
to giveaways or marketing
hosted by attending writers
and booksellers.
Rob Hoehn,
Founder of
IdeaScale
shares
more ideas.
“We’ve also never taken on
venture capital
and so have to be creative
in our marketing
instead of just spending money
on large firms and contractors.
This means that we’ve done things
like gone and set-up free Wi-Fi
at events that we couldn’t afford
to sponsor
(all you had to do
was find the network
with our company URL).
Or we give free rides
around town
in our IdeaScale auto-rickshaw.”
If you’re creative,
you can have a presence
at pricey events
without investing a lot of money.
Figure out a way.