I read an article today.
It used big words
and a lot of jargon.
It didn’t use examples.
There wasn’t one reference
to an actual business situation.
The advice was all theory,
had no specifics,
no true data.
I couldn’t envision
how it would be applied.
I concluded
that
the authors didn’t know
what the f*ck
they were talking about
and I discarded
their airy fairy advice.
Using specific examples
is not only a way
to establish expertise.
but it also helps
people apply your advice.
If you don’t have any specific examples,
have never applied your advice
or seen it applied,
admit to that.
And consider gathering
some real world applications
before giving the advice.