White space,
the gaps around text and images,
is very powerful.
I use it here on client k
to emphasize points.
I also use it in my romance novels
to ensure readers absorb
important sentences
or sentence fragments.
“The first thing you’ll notice
about the slides
is white space.
There are very few words
on each slide.
Just as professional ad designers
do not fill up
the entire page with text,
neither do effective presenters
clutter their slides
with extraneous words or numbers.”
More is not better.
Use white space
to emphasize your points.