The Real Reason

Hillary Clinton is
one of the most honest politicians
in recent history

yet many anti-Hillary voters
cling to their Crooked Hillary stance.

Why?

Because their real reason
for not voting for her
(she’s a woman)
will make THEM look bad.

When I worked
in new product development
for a quick service restaurant,
we would stand outside restaurants
and survey customers as they exited.

We could see them eat their meals
through the huge glass windows.
We saw them order and eat
French fries.
Yet NO ONE admitted to ordering them.

Why?

Because it isn’t socially acceptable
to eat French fries.

Your customers or prospects
won’t ever answer in a way
that makes them
look bad.
They would rather lie.

Remember this
when you ask them survey questions
or query why they liked or didn’t like
your product.