Taylor Swift, Kanye West, And Knowing Your Foe

The drama between Kanye West and Taylor Swift
is a clear example
of knowledge being power.

Kanye West blew it last year
with his rant
re: teenage Taylor Swift not deserving an award.
He didn’t know how old Taylor was.
He didn’t know this was her first win.
He didn’t know the loyalty of her fans.

He recently tried to make amends by
stating he’d write a song for Taylor.
Taylor Swift prides herself on her song writing.
Offering to write a song
for a song writer
is the equivalent of giving her the finger.

At Sunday’s VMA’s,

Taylor performed a song she wrote
about the Kanye West incident.
She didn’t mention names
but the references to Kanye were clear.
She knew his age.
She knew his songs.
She knew his history.

She did her research.
Kanye didn’t.
Round two went, once again, to Taylor Swift.

Know your foes.
Know your competitors.
Heck, know your allies.

This is the information age.
There is no justification for ignorance.

Published
Categorized as Marketing

1 comment

  1. I was just saying, I think it an honor to have a song written by a song writer, even if I was already a song writer.

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