By k | July 31, 2011 - 6:00 am - Posted in Marketing

A loved one told me
he was going through a challenging time.
My reply?
“I know.”
He was surprised I noticed.
I shared that many of us noticed
but we didn’t say anything
because we knew he was a private person.

I wore the exact same sweater
as a co-worker once.
She marveled at the ‘coincidence.’
It wasn’t a coincidence.
She always wore that sweater
on the first Monday of the month.

If you’re like me,
like EVERYONE,
you’re probably doing something
you think no one will notice.
Maybe it is leaving a half hour later,
or making coffee when the coffee pot is empty,
or picking up the slack for co-workers.

I’ll tell you a secret…
someone notices.

It might not be an important someone.
It might not be someone
who will ever mention it.
But your actions are noticed.

Assume that eventually
everyone will notice.

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