The Trap Of Wanting More

One of the reasons
I like to write down my goals
is because
I have a tendency to move them.

If my goal is to sell 5 books a day
and I do that,
I immediately increase my goal
to sell 10 books a day.

This SEEMS like a good thing to do
except…

1) I never stop to celebrate
the achievement of my original goal.
And because I don’t celebrate it,
I often forget I’ve achieved it.
I feel like I never accomplish anything.

And

2) I don’t stop and ask myself
if I WANT to sell more than
5 books a day.
Does selling 10 books a day
get me closer
to my greater goals?

More merely for the sake
of more
isn’t productive.
It might be anti-productive.

Our time and other resources
are limited.
They could be used elsewhere.

Seth Godin
shares
“the infinity of more
can become
a gaping hole.

Instead of finding solace
and a foundation for better work,
the bottomless pit of
just a little more
quickly ceases to be fuel
and becomes a burden instead.”

Write down your goals.
Then don’t automatically expand
them
once you’ve achieved them.
Think about it
first.