Staying Current

A buddy posted
“You know you’re old
when you recognize
more songs in the grocery store
than you do on the radio.”

That should read
“You know you’re out of touch…”
because if we stay current,
if we continue to
listen to the latest songs,
we WILL recognize the ones played
on the radio.

It is ‘work’
to stay current,
whether we are
20 years old
or 80 years old.

If we’re older,
especially,
the songs, TV shows, latest fashions,
hot new colors
aren’t designed
for our demographics.
It takes research
to understand their appeal
and their full meaning.

But if we want to stay relevant
and if we want our businesses
to stay relevant,
we have to gain
that understanding.

Do the work.
Stay current.