Failure Is The Norm

Carl Sagan once said,
“Extinction is the rule.
Survival is the exception.”

We often think
the opposite is true.

We’re surrounded
by millions of species
that have survived.
Heck, WE’VE survived
(thus far).

We don’t realize
that many billions of species
have gone extinct.

This statement can be applied
to businesses.

Failure is the rule.
Success is the exception.

We see the successes.
We no longer see
the many, MANY failures
for each one of those successes.

If your business
is struggling,
if you have to close it,
know that is NORMAL.
It is part of business building.

And it doesn’t mean
your business building dreams
are over.

It merely means
that specific business
is over.

There will be more businesses
for you to build.