Today is Halloween.
Some of your customers
are likely to be
HUGE Halloween lovers
(like myself).
They will dress up
in costumes
or in orange and black
or in Halloween-themed shirts
to shop in your business.
They might dress their pets up.
They might bring their kids
in their costumes.
Ensure you have treats
to give them.
Hide them under the counter
if you wish
and bring them out
‘as a surprise.’
It will delight them.
It will delight others.
They are more likely
to show up in costume
next year.
AND it creates an ‘event’
for you.
It creates buzz.
It creates happiness.
Give the Halloween lovers
treats today.