Quantum Of Solace director Marc Forster
is not a James Bond fan
and
James Bond fans tell me
it shows.
The James Bond brand
is
a sophisticated playboy spy,
beautiful Bond ‘girls’
and clever gadgets.
Quantum Of Solace walks away from all of these
(with the possible exception of the beautiful Bond girls).
James Bond has a tough time with the ladies,
he is rough around the edges,
and there are no new toys for men to drool over.
In order to keep your customers happy,
you should like them,
or at very least,
understand why they’re buying your product.