Halloween is a fun celebration
to organize marketing campaigns
around.
But there are people
who are adamantly
against Halloween.
How do we market
without angering those people?
We don’t mention Halloween.
We, instead,
use
orange and black
in our marketing.
Halloween lovers will know
it is a celebration of Halloween.
Halloween haters won’t be certain
it is a reference to Halloween.
A lot of things are orange and black.
They’ll likely target
companies
that do use ‘Halloween’
in their promotions.
Consider using
orange and black
in your marketing
this month.