I always send gifts
early.
Early is a wonderful surprise.
My gifts are often the first.
They aren’t competing
with other gifts
for attention.
They’re special.
On time is expected.
It is the norm.
The gift will be
one in the sea of many.
It will be compared
to the others.
Late is often hurtful.
It means the giver forgot.
The gift receiver
is an afterthought.
They assume
at that point
no gift will be given.
This type of thinking
can be applied
to the delivery of your products
or to the completion
of a task
you owe the team.
Deliver early
if that is possible.