Hootsuite allows 5 posts
at a time
to be scheduled for free.
Every week,
one of those daily posts
fails to go live.
I won’t pay
for the rather pricey
unlimited scheduling option
until the free scheduling
consistently works.
If I have to keep a close eye
on 5 scheduled posts,
moving to unlimited scheduled posts
would be a nightmare.
Prospects will assume
free samples are a reflection
of the larger paid option.
Many of us WILL test the free option
before plunking down cash
for the full experience.
That is why businesses offer
free samples.
If the free sample doesn’t work,
prospects will assume
the full product/service won’t work.
They won’t pay for it.
Ensure your product/service samples work.