The Red Car Phenomenon

The Red Car Phenomenon
or Baader-Meinhof phenomenon
roughly states
that once you start to look for something,
you tend to see it everywhere.

You might not notice red cars,
for example,
before you started looking
for them
but now that you ARE looking
for red cars,
you see them everywhere.

You might think
there are more red cars
than there actually are.

The red car phenomenon
greatly benefits business builders.

Once we start looking
for opportunities,
we see them everywhere.

Look for opportunities.