Fully Complete The Project

Many people believe
a project is completed
when the new product is launched
or
the system is installed
or
the marketing campaign
is no longer active.

Those many people are
wrong.

Completing a project
means dealing with the waste
the new product produces.

It means completing
the return on investment calculation.

It means listing all the learnings
from the project
and presenting those findings.

It means figuring out
how to do that same project better.

It means documenting
and putting materials away
and cleaning the space.

I think of the project going live
as 2/3rds of the way
through the project.
There are still a lot of tasks
left to complete.

Fully complete the project.

Know The Size Of Commitment

It takes, on average,
about 10 books released
in one of my niches
to start seeing
adequate sales.
Before that point,
sales likely won’t cover costs.

I shared that guideline
with a niche-hopping friend.
She decided to release in my niche anyway.
She produced 3 books,
got bored,
and declared the niche a failure.
Then she moved to the next niche.

The writing and release
of those 3 books
was the equivalent
of finishing 30% of a project.
Of course, it wasn’t a success.
The project hadn’t been completed.

Seth Godin
shares

“The same time/money math
applies to doing a good job
on any social network.
It only takes a few minutes
to sign up for an account,
but most users put in
just enough time
to be wasteful
and not nearly enough time
to generate anything of value
as a result.”

Know the size of the commitment
before building a business
or taking on a task.

Also know your own nature
and ability to handle
that size of a commitment.

Half completing a task
is a waste
of everyone’s time and precious resources.