Tag: business strategies

It is NOT All Or Nothing

I was wearing a mask
while shopping in a grocery store.

A woman stopped me
and told me
I should stay home
if I was so scared of COVID.

It isn’t all or nothing.

We can wear masks
and continue to do
all the things
we love to do.

The all or nothing thinking
is EVERYWHERE
and it often hampers our success
and, in this lady’s case,
threatens our lives.

We don’t have to, for example,
source
all our supplies locally
or source
all our supplies internationally.

We can source some supplies
locally
and some supplies
internationally.

We don’t have to be
a purely charitable organization
or
a purely for-profit organization.

We can have a charitable component
in our for-profit organization.

It is not all or nothing.
Some is an option.

A Product Release Is Not A Business Strategy

“I’m going to publish a book.”
“I plan to design a new toy.”
“I will manufacture
a new drink.”

These are all great things to do
but they are NOT business strategies.
They are product releases.

A product release is merely
one small part of
a much larger business strategy.

It is an exciting part.
It is the part
many people like to talk about.
But it is a tactic,
not a strategy.

Tossing products into the market
without having a goal for them,
without having a plan
for everything that comes
after or before a product release,
wastes resources
and is a short cut for disaster.

We need more.
We need a bigger plan,
a strategy,
not just tactics.

A product release
is not a business strategy.