Nickelback was named
top group of the decade
by Billboard Magazine.
Nickelback was also named
worst band in the world
by the UK’s Word Magazine.
That polarization is the key
to Nickelback’s success.
Listeners either love them
or hate them.
There is no middle ground.
With increased competition
and noise,
there is no room for the middle.
Either be very good
or very bad
or like Nickelback,
be both.