We often talk here,
on client k,
about changing the world.
I usually associate that
with building a business,
with creation,
with larger change.
But consumption is often
as powerful as creation
and little changes
add up.
If we choose to buy our office supplies
from an Earth-friendly business,
for example,
we’re transferring wealth
to that business owner
and encouraging her
to create more office supplies.
If we choose a bank
that supports a cause,
we’re indirectly supporting
that cause also.
We don’t have to wait
until our businesses are successful
to make a difference.
We do that
with each of our choices.
Make your choices count.
Create the world
you want to live in.