Selling Your Time

Building a business
that involves
selling our time
is often one
of the easiest ventures
to start
and
to make profitable.

You’re an accountant.
Instead of working as an employee,
you sell blocks of your time
to several entities.

You’re a plumber.
You charge customers
a fee
each time you’re called
into their home or business.

There are issues
with this business model.

Seth Godin
shares

“When you sell
your time,
you’re giving away
your ability
to be a thoughtful,
productivity-improving
professional.”

It also limits growth.
You only have so much time
in a day.
You either have to hire
more people
and charge more
to cover your slice
of the revenue
or you stop growing.

There are many innovative ways
to transition
from selling your time
to selling your expertise.

You’re an accountant
and you take a portion
of each tax refund
or
you sell software
that allows people
to file their own taxes
or keep their own books
or
you write a book
on accounting ‘secrets’
and collect a portion
of those sales
or…or…or…

You can do both
– sell your time
for a quicker profit
AND
build products/services
that aren’t tied to time
for growth.

You aren’t limited
to one or the other.