There is still a group
of people
who believe
the crisis we’re facing
is a hoax.
They believe
our leaders will figure out
they’re being tricked
and everything will return
to ‘normal’.
That’s, unfortunately,
a fantasy
and, as business builders,
we can’t afford
to believe in fantasies.
We have to work with
reality
and our reality has shifted.
“No idea or behavior shift
has ever spread more quickly
or completely
in the history of the planet.
In seven weeks,
the life of every single person
on Earth
changed,
and the unfolding tragedy
and the long slog forward
will drive expectations
for years.
Expectations about
being part
of a physical community,
about the role of government
and about what we hope for
our future.”
Treat this as the big deal
it is
and have another look
at your plans for 2020
and onward.
What will change?
If nothing in your plan
will change,
look at it again.