Many prospects expect
instant results.
They ‘one click’ an eBook
at Amazon
and receive it within seconds.
They order a roll of toilet paper
online
and expect to receive it
the same day.
Promising fast delivery
can be powerful.
“Words like
“instant,” “immediately,”
or even just “fast”
are known to
flip the switch
on the mid-brain activity
that makes us so prone to buy.
In fact,
other than the words
free and new,
“instantly”
just may be
the most persuasive word
you can implement
into your copy.
(If you aren’t selling
digital goods,
use words like “quick”
instead.)”
Can you work words
like “instantly” and “quick”
into your marketing copy?