Some writers are trying
to build formulas
in an attempt
to guarantee their next releases
will be hits.
Yeah.
Good luck at that.
There are methods
to reduce the likelihood
of releasing a stinker.
Know the niche.
Create a quality product.
Get customer feedback
before releasing.
But there is no way
to guarantee a new product release
will be successful.
There is always risk.
That is part of releasing
any new product.
“You won’t know
if it’s a hit
until after you bring it
to market.
Dylan recorded 50 albums.
Picasso painted 10,000 paintings.
VCs fund hundreds of businesses.
Do your best.
Then ship.”
Risk is part of
launching a business
and releasing new products.
Embrace it.