You COULD Do That Task Yourself

Whenever I tell
fellow writers
I outsource formatting
or covers
or marketing
or some other function,
someone always tells me
I could do that task myself.

Of course,
I could do it myself.
I’m not a dumb a$$.

I could do almost anything
someone else can do
…with time and teaching
and experience and patience.

As
Seth Godin
shares

“It’s worth remembering that
if someone knows
how to do something,
that means,
with sufficient effort,
you could probably learn it too.

You might not be willing
to put in the time and effort,
but it’s learnable.”

The limitation isn’t
that I COULDN’T do it.
It is that my time
is better allocated elsewhere.

I’ve got other sh*t to do,
sh*t that isn’t as easily delegated.

And building a successful business
means delegating.
Our mere 24 hours in a day
isn’t enough time
to do everything
our growing businesses require.

You COULD do that task yourself
but SHOULD you?