When many people think
of marketing,
they think of
TV commercials,
flyers,
people asking us
to try their products.
It is much more than that.
It is the decision
to make a writer’s name
bigger than the title
on the cover of a book.
It is the phone number
we choose
for customer service.
It is the tone we use
when we talk with customers.
It is how EASY we make it
to speak with customers.
“Marketing used to be advertising.
Now,
marketing is everything you do.
And what you do
either adds to the experience
or takes away from it.”
Consider your customer
when making
almost every decision.