The Humblebrag

A writer recently posted
in a writing group
that she was ‘upset’
she missed her aggressive sales goal
for the month.
She ‘only earned $14,000
in sales.’

$14,000 was $13,000 more
than her best month.

THIS is the humblebrag
and I don’t know anyone
who likes hearing it.

Most people don’t trust it
and don’t trust the person
doing it.
It smells like a lie.

Alexandra Kay
shares

“…it’s this dishonesty
that bothers people.
The opposing nature
of a humblebragging post
(I’m so talented!
But I’m so modest!)
is aggravating
because it asks readers
to go in two directions at once,
reaction-wise.

What’s more,
humblebragging can actually
damage your reputation
within your online community,
according to social media strategist
Ekaterina Walter.

Do it too often
and people will quickly figure out
when you lack authenticity
in your social commentary.”

The humblebrag doesn’t help
your reputation.
It hurts how others perceive you.

Avoid the humblebrag.

Published
Categorized as Marketing