I write some stories for publishers
and I self publish some stories.
I promote my self published stories
much more than
my stories released through a publisher.
Why?
Because I can see instant results
with my self published stories.
I can log onto Amazon
and see my sales increase
in real time.
With my publishers,
I receive sales information
four months or longer
after the sales happen.
I don’t have the incentive
of watching sales increase,
seeing instant results
for my promotional efforts.
The publishers could give me
that information.
They choose not to.
That choice lowers their sales.
The timing of results
impacts your employee’s efforts.
Consider sharing them
sooner.