I was recently part
of one of the biggest Facebook parties
in Romanceland
(thousands of attendees).
Some people think
the success of this party
was because of
the big name writers involved.
It was.
Partially.
But it was also due
to the smaller name writers.
Big name writers
tend not to promote an event.
They’re attending.
That’s their contribution.
They don’t spread the word.
Smaller name writers
promote.
They want to be associated
with the event
and with the big name writers involved.
They tell EVERYONE.
Without the smaller name writers,
few people would have heard
about the event.
Resist the urge
to fill your event
with only big names.
Invite smaller names
(preferably aggressively promoting
smaller names)
to also participate.