One of my most recent releases
is a serial.
Some readers love them.
Some readers hate them.
While promoting this serial,
I’ve been hosting quite a few contests.
The winners can choose
ANY book from my backlist,
serials, series books, standalone books.
What I’ve found is
many serial haters will choose
the first book in a serial.
They’ll then read the book
and post a terrible review,
spewing about how they hate the format.
They deliberately expose themselves
to a product
that won’t satisfy them
so they have a reason to complain.
If this happens with my products,
it also happens with your products.
You won’t ever make
some customers happy
because that’s not what they want.