I will pay more
for a product
if there’s free shipping.
Often I’ll pay more
than what the shipping costs
would be.
It makes no sense.
I admit it.
But that’s how I think
and
that’s how many other people think.
What does this mean
for you, as a business owner?
Consider increasing
the price of your product
to cover the cost
of shipping
(to mainland USA
or major cities
or…everywhere in a certain country)
and
then promote free shipping.