Almost every digital service
I use
has changed their layouts
this month.
Buttons are in different spots.
Information has moved.
Sites have different looks.
It is…tiring.
And frustrating.
And makes me reconsider
paying for those services.
Yes, I know.
We all want to set up
our products, our companies,
our lives
for the brand new year.
But December is
EXTREMELY stressful
for the average person.
Making changes
adds more stress.
Stressed people don’t buy products.
They don’t renew subscriptions.
They try to avoid
the source of their stress
which might be your company.
Try not to make changes
in December.
Do that earlier
in November at the latest.
Or later
in January at the earliest.
Keep everything
the same in December.