Make Every Post Count

Some writers and I
have an upspoken agreement.
I share one of their social media posts
a day
and
they share one of mine.

I share posts
I think
will help the writer friend
sell books.

Some of my writer friends
…well…
they seem to share
random posts.

If there is ONE post
I would prefer
they NOT share,
that’s usually the one
they’ll share.

So I try to make
every post count.
Every post
should represent me,
should represent my brand.
They should be posts
I’m proud
people will read
and share.

Make every social media post
count.