Charities And Knowing Your Cost Per Unit

A charity I was thinking about
giving to
stated on their site
that sponsorships
were X dollars
per child.

Then they stated
that sponsorships were shared
as it cost much more than
X dollars to cover the expenses
for one child.

So I reached out to them
and asked the obvious question
– how much does it cost,
on average,
to cover the expenses
for one child?

They either didn’t know
or they wouldn’t share
that information
and they were extremely heated
in their response.

I found a similar charity
who had that number
and gave money to them.
And yes, their number
was much more than X dollars.

If we’re asking for money
to help do a thing,
interested parties
WILL, if they are wise,
ask us
how much money
it will take
to do one of that thing.

If your goal is
to feed the hungry,
you should know
how much it costs,
on average,
to feed one hungry person.

If your goal is
to plant tress,
you should know
how much it costs,
on average,
to plant one tree.

If your goal is
to care for children,
you should know
how much it costs,
on average,
to care for one child.

(The most basic calculation
for this is
– Total costs
divided by
the total number of that ‘thing’.)

Expect to be asked
for that information.
Have it ready.
Don’t become upset
when people ask for it.

Published
Categorized as Sales