I belong to a group
of five writers.
This group is really good
at ensuring writers
write and promote.
It is naturally competitive
and we push each other.
The rewards for being competitive
are higher sales
and larger readerships.
Those are great incentives.
The group, however,
is p*ss poor
at sharing tips.
Sharing tips would benefit
all of us.
All of our sales
and readerships would grow
if we talked about
what works and what doesn’t.
But there’s no incentive
to do that.
And with the competition factor,
there is a DISINCENTIVE
to cooperate.
If I share a tip
and the other writers don’t,
their sales and readerships
will grow
and mine won’t.
I’ll be less competitive.
This 100% focus
on competition
is hurting all of us.
It is impeding our success.
If you don’t give
your salespeople an incentive
to cooperate,
the 100% focus on competition
will hurt your company also.
Encourage cooperation
AND
competition.