Collect Them All

I increased my sales
from my newsletter
substantially
with one easy tactic
– I included a clickable reading list
with all of my books
sorted by series.

As a poor kid
who could barely afford
one pack of trading cards,
I used to hate
the checklist trading card.
It was useless to me
and replaced another card.

For the collector,
however,
this checklist adds great value.

Collectors want to
collect all of their desired objects.
A checklist reassures them
they have done that
or it tells them
which collectables are missing.

If you offer a product
that people might collect,
consider also offering
a checklist.

Published
Categorized as Marketing