Whenever a writer tells me
she ‘saves money’
by crafting her own covers,
I immediately put her
in the amateur or hobbyist category.
My cover artist
studied design
for four years
to learn how to craft selling covers.
She takes workshops and courses
constantly
to stay current.
I do the same
to stay current as a writer.
And every moment I’m not writing
costs me money.
No professional writer has the time
to craft her own covers,
not if she wants to produce books
and sell those books
using the covers as a promo tool.
Professional writers outsource
the task of crafting covers
to other professionals.
“A professional is going to
buy from someone like you.
They’re going to have a process
to review the process,
a method,
an experienced approach
to obtaining what they need.
A professional isn’t going to think
she can do it herself
and isn’t going to make it an emergency.”
Find out what professionals
in your industry
outsource.
Consider outsourcing the same tasks.
There’s often a reason
why professionals are doing that.