I give series readers
a free story
every year.
I also craft bonus content
like baby announcements
when my characters give birth
and visual renderings
of certain scenes.
These extras might not seem like much
but, to my readers,
they are another justification
for the cost of my stories.
Corri Smith,
owner of Black Wednesday,
shares
“Giving customers
additional information
through email and blog posts
can be a great way
of building community.
Throw in some perks
and promos along the way
to keep your open/click rates high.
This free value is important
because buyers won’t feel like
your products
are that expensive
when they hear from you
on a regular basis
with useful information.”
Freebies CAN justify
higher pricing.