Amazon has announced
it will increase
its minimum wage
for its US workers
to $15/hour.
“We listened to our critics,
thought hard about
what we wanted to do,
and decided we want to lead.
We’re excited about this change
and encourage our competitors
and other large employers
to join us.”
They wanted to LEAD.
Amazon knew
this change was coming
and they saw
an advantage to going first.
Right now,
I suspect your industry leaders
are fighting a change
that will eventually happen.
(I know this is happening
in the Romance Novel Business.)
Will it give your business
an advantage
if you go first?