Drama attracts eyeballs.
As Seth Godin
shares
“We like the flawed hero,
bad behavior, tragedy
and drama
in our fictional characters.
Batman and Deadpool
sell far more tickets
than Superman does.”
The thing is…
drama is like spice.
Add too much
and it ruins everything.
And real life
will create drama.
I try to keep
my writing brands
drama-free
yet sometimes drama happens.
You don’t have to create drama.
It will happen
and, if you are usually drama-free,
it then hopefully won’t be
‘too much.’