I don’t write my romance novels
(develop my products)
for newcomers to the niches
I play in.
Some romance writers do this
and they’re quite successful.
I don’t write my romance novels
for readers who want
the next hot book,
readers who will read it once
and move to the next thing.
Some romance writers do this
and they’re quite successful.
I write my romance novels
for readers who like
to re-read novels multiple times.
That’s my idea of success
and my target reader.
I have these readers in mind
when I craft my stories.
“You can build something
that the cool kids love.
You can build something
that the bystanders love.
Or you can build a cult favorite.
Best to do it on purpose.”
Decide what type of success
you want.
Develop your products
to make that happen.