When Fifty Shades Of Grey
started earning huge dollars,
the romance writing industry
was swamped with profit seeking writers.
Many of these writers
didn’t read romance novels.
They didn’t understand the genre.
They didn’t know the nuances
of what readers wanted,
how they bought,
why they read romance,
and a gazillion other variables.
Most of these writers failed.
I’ve seen this same thing happen
in many different industries.
A complete outsider sweeps in
and usually fails.
Why?
Because she doesn’t understand
the nuances of the industry.
Learn about your niche.
Play in it.
Buy from the competition.
Spend time with prospects.
Be part of the community
you wish to sell to.