There are buttons
floating around
social media
stating
the posters
are NOT Game Of Thrones viewers
and they’re proud of it.
This is NOT the person
you want
as your marketing partner.
Why?
Because over 10 million people
watch Game Of Thrones
every week.
It is so popular
that many of the people,
who don’t watch it,
still know about it.
If a marketer
isn’t interested
in figuring out
why Game Of Thrones
is attracting such a large audience,
you don’t want her
working with your brand.
I don’t like Supernatural
but I watch it
because it makes me a better marketer.
Marketing professionals
should be in touch
with popular shows, books, video games, etc.
They don’t have to like them
but they should know why they’re popular.