Me And Earl And The Dying Girl And Business Building

Hopefully,
the business you’re building
is one you feel passionately about,
one you live and breathe
and think about every day
because you care about it.

When that happens,
you see business lessons everywhere.

On Friday, I watched two movies.
Both targeted the teen audience
Both dealt with teen issues.

They were two completely different
types of movie
and two completely different
business models.

One–Me And Earl And The Dying Girl
–was quirky and raw
and was clearly not made for mass consumption.
The other–Paper Towns
–was clever and slick
and was meant for the masses.

Both were successful in their own way.
Paper Towns made much more profit
but that was what it was designed to do.
Me And Earl And The Dying Girl was
much more innovative
but, again, that was what it was designed to to.

What is the purpose of YOUR business?
Is your barometer of success aligned with that purpose?