If you want big gains
in ANY field,
you have to do something different,
something you’ve never done before.
Seth Godin
talks about
the 10X marketer.
“The 10x marketer understands that
the job isn’t to do marketing
the way the person before you did it,
or the way your boss asked you to do it.
Strategic marketing comes from
questioning the tactics,
understanding who you are seeking to change
and being willing to re-imagine
the story your organization tells.
Don’t play the game,
change the game.”
Giant leaps in results
can only come
from changing what you’re doing.
Do something different today.